Dyson retail display case study
The Project
Brief
The Dyson team wanted to create a large-scale model of their new Airwrap attachment to showcase the smoothing power of the Coanda.
Solution
The Art & Soul Engineering team studied the new Coanda attachment to closely replicate the smoothing power of its internal structure. Using 3D modelling software, real hair tress and a continual fan motor, we brought the model to life.
Result
Piece by piece, from 3D printing, painting and assembly, the Art & Soul creators carefully built 3 retail displays that blew shoppers away.